Tissue paper market trends in 2021

The main companies present in the tissue paper market are Cascades Tissue Group, The Procter & Gamble Company, CMPC Tissue SA, Svenska Cellulosa AB, WEPA Group, Unicharm Corporation, Hengan Group, Sofidel Group, Kimberly-Clark and other players presented in this research report.

Pune, India, November 08, 2021 (GLOBE NEWSWIRE) – According to Fortune Business Insights â„¢, the tissue paper market The size is expected to reach USD 102.57 billion by 2026, while showing a 5.9% CAGR between 2019 and 2026. This is attributable to factors such as the momentum for product innovation and demand. growing health sector products. The report further observes that the market was worth $ 65.66 billion in 2019.

Tissue paper is the most common and versatile product used in several industries. They are commonly used as toilet paper, facial tissue, napkins, and toilet paper, among others. It is on the archives that the paper was invented by the Chinese people dating back to 6e Century AD. However, it did not gain popularity until the 14e Century when the Imperial Court of the Ming Dynasty widely used it for manufacturing purposes. In addition to this, the average number of sheets present per roll reaches over two hundred to one thousand. The use of tissue papers has greatly increased today across the world. In addition, there is also toilet paper on board the International Space Station.

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The list of companies operating in the tissue paper market are:

  • Svenska Cellulosa AB (Sweden)

  • WEPA Group (Germany)

  • Unicharm Corporation (Japan)

  • The Procter & Gamble Company (United States)

  • CMPC Tissue SA (Chile)

  • Hengan Group (China)

  • Sofidel Group (Italy)

  • Kimberly-Clark (KCWW) (United States)

  • Cascades Tissue Group (Canada)

  • Kruger inc. (Canada)

  • Asian pulp and paper (China)

  • Essity AB (Sweden)

  • Georgia-Pacific LLC (Canada)

  • Von Drehle Corporation (United States)

  • First Quality Tissue LLC (United States)

Conductors and constraints:

Product innovation to drive growth

Several companies operating in the market offer innovative products to meet growing consumer demand. They fully focus on offering unique designs and better products to gain a significant share of the market share. In addition to this, improving the softness and absorbency of sanitary napkins to limit skin irritation issues is supported, which is expected to drive the market growth in the coming years. For example, in April 2019, Bunzl R3 unveiled its latest brand, Right Choice.

According to the company, the brand will involve a new line of napkins, napkins and paper products at a competitive price to consolidate its position in the global market. In addition, it includes several types of facial tissues as well as single-ply, multi-ply and paper towels providing value-added products to consumers.

Objective and scope of the report:

  • An overview of the market based on geographic scope, segmentation, and financial performance of major players is presented in the report.

  • The report presents the estimated market size by the end of the forecast period. Moreover, the historical and current size of the market is also discussed in the report.

  • Based on various indicators, the annual growth (%) and the compound annual growth rate (CAGR) for the given forecast period are offered.

  • The report presents the current industry trends and the future scope of the market in North America, Asia-Pacific, Europe, Latin America, and Europe.

  • The various parameters accelerating the growth of the market are incorporated into the research report.

  • The report analyzes the growth rate, market size, and market valuation during the forecast period.

Browse the summary of this research report with a detailed table of contents:



Sale of toilet paper in supermarkets and hypermarkets to increase demand

Sales of toilet tissue through supermarket and hypermarket distribution channel are expected to hold the highest market share during the forecast period. This is due to factors such as the availability of multiple types of products in a single store facilitating the convenience of the customer. Additionally, the benefits of in-store discounts and giveaways that attract consumers to frantic shopping will bode well for market growth. The online store segment, meanwhile, will experience significant growth supported by the emergence of the e-commerce industry.

Regional analysis:

High production of products in Asia-Pacific to drive growth

Among the regions, Asia-Pacific is expected to remain at the forefront and record the highest global tissue paper market revenue over the projected horizon. This is due to factors such as the high production capacity of tissue paper products in countries such as China and India. In addition, a large population base and high disposable income will help the market growth in the region. In addition, Asia-Pacific was worth $ 22.59 billion in 2019 and is expected to grow in the years to come.

The North American market is expected to forecast growth over the projected horizon. This is due to factors such as the increasing consumption of toilet paper in countries like the United States and Canada. Moreover, the strong growth of the hotel sector in the region will drive the growth of the market between 2019 and 2026.

Competitive landscape:

CMPC acquisition strategy to support demand

In August 2019, CMPC announced its intention to acquire SEPAC, a company involving brands such as Duetto and Paloma. The acquisition is expected to consolidate CMPC’s position in Brazil by helping to expand its global production capacity in order to acquire a significant share of the potential tissue paper business in the market.

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