Fitness companies and individuals can request that their products or services be promoted in-store and online
A Richmond-based company is lending a hand to operators in the fitness industry and small businesses affected by British Columbia’s latest round of COVID-19 restrictions.
London Drugs opens shelves under its Local central initiative for items and services focused on health and wellness, after gyms, fitness centers and dance studios were forced to close under the latest restrictions.
“When it comes to mental and physical well-being, there is no room for compromise,” London Drugs President and Chief Operating Officer Clint Mahlman said in a statement.
“As we continue to navigate the restrictions together, we look forward to finding out how we can best support the fitness industry within the communities in which we live and operate.”
Members of the fitness industry, including businesses and individuals, can complete an online application with the products and services they can provide, which can be promoted in store and online at London Drugs, 100% of all sales going to those companies or individuals.
According to London Drugs, companies or individuals related to health or fitness must be based in British Columbia, Alberta, Manitoba or Saskatchewan. Businesses must hold a valid Canadian business license or permit.
There are several requirements for products submitted to the local powerhouse, for example, that edible items be packaged, shelf stable and approved by Health Canada with the nutritional facts described. Cannabis, tobacco or alcoholic products are not allowed.
Items such as company branded clothing are accepted, however, gift cards or certificates are not.
Services must be registered, virtual, or comply with current provincial or municipal restrictions related to COVID-19.
London Drugs previously opened ‘Local Central’ storage spaces for restaurants and local businesses affected by the pandemic.
“We are fortunate to be able to provide an in-store space to communicate local health and wellness options, including related products, merchandise and services to our customers, with 100% of the profit going back directly to businesses. communities and individuals, âsaid Mahlman.
Since the Local Central initiative was announced in April 2020, more than 1,200 businesses in Western Canada have submitted products for review.